“A few decades ago, women were limited in their actions, voices, choices and rights.”
I love being a woman in this era. To some extent, I have to honestly say that I am blessed in so many ways. A few decades ago, women were limited in their actions, voices, choices and rights. Today, however, they in a far better position, with regards to culture and society. People throughout the world are showing positive understanding and support towards the emancipation of women, and what they are capable of doing. Especially in the context of entrepreneurship and business leaders. Educational awareness, profound social media influence, information explosion, modern lifestyles, government initiatives, leaders’ support and a constructive societal view, have all contributed to this.
Woman Entrepreneur or ‘Womanpreneur’ in short, defines a female running a business of her choice. As an entreprenologist, I would define ‘Womanpreneur’ in a millennial dimension as a woman, who not only has vision and capability but is also able to face and overcome real-life challenges, along with her values and virtues. It is only fair to say, that a woman is not all about beauty but brains as well.
Millennial womenpreneur are very fortunate that today there are many work-from-home options and that they are able to be globally connected via digitalisation. We can now communicate and network without even stepping out of our homes. E-commerce has become the best option for women to be constantly active within the market and among consumers. Technology, at present, is doing a lot to help in facilitating and empowering women. It is providing a lot of space and time for women to build themselves up, particularly in managing their day-to-day activities.
Being soft doesn’t mean that women are weak, and being firm doesn’t equate as being masculine. As the business grows in the fast lane, a smart womanpreneur will always put herself forward as a person with knowledge, values, integrity, creativity and competence. In a contemporary world, being a modern woman is juggling many roles, whether in business or running a family. Multi-tasking is not an easy skill to master. It certainly drains off a lot of energy, time and even physical and mental health. However, that is what has developed women into highly resilient entrepreneurs. They know how to prioritise. The nurturing instinct in women has transcended them to become effective leaders within their stream.
However, womenpreneur in this new dimension shouldn’t forget that success in life is not all about money-making. It is also about loving and putting themselves first, and having passion and purpose. This would stimulate meaningful success. Doing business is a freedom of choice. In some scenarios, women-run businesses due to the poor economic standing of their families, but in the later stage, it is their sacrifice and positive determination that pushes them towards outstanding achievements.
Women never fail to amaze, isn’t it?
One of the current business challenges would be keeping pace with the Sustainable Development Goals (SDGs), which require womenpreneur to think critically beyond the current profit- making. This is what the millennial era is all about.
Women never fail to amaze, isn’t it?
Sue Kamal is a Global Business Developer, International Business Consultancy Firm Owner, International Award- Winning Entrepreneur and US Certified Entreprenologist. A Believer in Values and Humanity codes. Any inquiry or feedback ~ Email: suekamalsmc@gmail.com
Business is not about pursuing the primary motive of generating profit anymore but rather innovating and re- inventing business by embedding the SDGs. Sustainability is a new reality for businesses. In the coming years, substantial changes are needed in business behaviour to achieve the 2030 Agenda of SDGs. Women in all business sectors must be ready for this mindset-shift, which is essential in embracing the changes, combining it with their abilities to contribute towards achieving these goals. I know breaking traditions won’t be easy, but I believe in a woman’s strength and perspective to overcome this challenge. Whether they are ‘flying’, walking, ‘crawling’ or ‘paddling’; women will make it through!
The female millennial front is the era we are living in now, which is becoming a part of the global talent pool that is characterised by diversity, ambitious and a high level of confidence. Entrepreneurship offers the right platform for millennial women with talent and confidence to validate their determination to a greater level.
Business is a challenging journey, which needs both intelligence quotient (IQ) and emotional intelligence (EQ) at the same par. My hope is womenpreneur would be on top and ahead of their game. They should aim higher without leaving good human virtues. Optimise skills, advantages and potential that will give you leverage for yourselves and others. Competition is good but strive not to make other womenpreneur as rivals, rather support and complement one another.
In this day and age, give a woman a lemon, and they will not only make lemonade but lots of wonders that generate revenues! So, have faith in womenpreneur of the millennial.
